The Advocate Advantage in Vendor Advisory

(when selling a property)

Selling a property can be confusing, complicated and time-consuming, especially for those unfamiliar with the process. 
A vendor’s advocate acts as an intermediary representing their client, the seller and dealing with the real estate agent to make sure the best results are achieved for the seller.
NOTE: A vendor’s advocate will never represent a seller and buyer on the same property - it's a conflict of interest.
It’s a fairly new service having been around in the mainstream for about ten years. 
Here’s why more property sellers are turning to vendor’s advocates:

Expert Guidance Throughout the Selling Process

One of the main reasons property sellers use a vendor’s advocate is for assurance on their expert guidance. Selling a property involves a series of critical decisions, from choosing the right real estate agent to setting the asking price and negotiating offers. Vendor’s advocates leverage their skills and market knowledge to help sellers navigate the selling process with confidence. 

Objective Advice

A good vendor advocate will provide objective, unbiased advice only in the best interest of their client. In many instances, real estate agents will focus on closing the deal which may leave the seller feeling they got the raw end.
The vendors advocate will assess the strengths and weaknesses of potential agents, review marketing strategies, and evaluate offers without any conflict of interest. This objectivity is invaluable, as it ensures that all decisions align with the seller’s best interests.

Time and Stress Management

Selling a property is time-consuming and often stressful. From vetting agents to handling negotiations, the process requires alot of effort and attention to detail. A vendor’s advocate takes on much of this workload, acting as the seller’s representative and streamlining the entire process. This allows the seller to focus on their personal or professional commitments without being bogged down by the complexities of the sale.

Securing the Best Real Estate Agent

Choosing the right real estate agent is critical to achieving a successful sale. Vendor’s advocates will be unbiased and use their expertise to identify the most suitable agents for the property. They interview potential agents, evaluate their track records, and negotiate favourable commission structures on behalf of the seller. By selecting the right agent, the seller benefits from a tailored marketing strategy and increased buyer interest.

Maximizing Sale Price

A key advantage of engaging a vendor’s advocate is their ability to maximise the property’s sale price. They work closely with the chosen real estate agent to workshop effective marketing campaigns, attract qualified buyers, and create competition. Sellers can have confidence that their advocate is fighting to achieve the best possible financial outcome.

Results Speak for Themselves

The results achieved by vendor’s advocates are often impressive. Sellers benefit from faster sales, higher prices, and reduced stress throughout the process. Many advocates also provide a performance guarantee, giving sellers added peace of mind that their investment in the service will yield positive results.

Our work as vendor’s advocates is driven by our mission to be an invaluable resource for property sellers.
We are independent advocates, focussing on offering non biased guidance, objective advice, a commitment to proactive results ensuring the the process is as seamless and successful as possible.
For sellers seeking to maximise their property’s value while minimising stress, partnering with us as vendor’s advocate is a decision that delivers results.

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The Art of Negotiation: Why the Right Advocate Changes Everything

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